We are so excited to write our first ever blog post for our brand new website!

The last few months have been a really exciting process for both of us, working closely with Fleurir Creative to create our brand that truly represents who we are and what we love.

We’d love to share with you how our brand developed from start to finish!

Working with Louise has been amazing. We’re not quite sure how she managed to understand what was going on in both our heads, and transform our brand into EXACTLY what we only hoped it would look like – even though we didn’t REALLY even know how it would look in the end.

It all started with some brand ID homework, where we had to describe in depth, who our ideal clients were, and what inspired us. Luckily for us, being close sisters we were both on exactly the same page and found this part really easy.

We then got to put together a gorgeous Pinterest board of images we loved, and from there Louise created us our initial mood board and colour palette which couldn’t have been more perfect!

Fleur & Fig Inspiration Board by Fleurir Creative

So pretty right? We love it and think that our website completely represents this look and feel.

For us, it was important to put out an image of modern AND feminine with hints of nature. We are big lovers of brands like Anthropologie, Soho House, Cow Shed, & Other Stories, not just for the products they offer but their branding and look which definitely appeals to us.

Next, it was logo design time, and after choosing between two different looks we liked, we landed here

Fleur & Fig | Wedding & Event Styling

Fleur & Fig Sub Logos by Fleurir Creative

 

We are so pleased with the results and couldn’t recommend Louise enough for her time and eye for detail. We began this process in November and can’t believe we are finally LIVE!

We hope you like it as much as we do!

P&S